I was involved in a pitch recently where one agency was criticized for not giving the client a goody bag. Mind you, the client did not put it in so many words, but the message was loud and clear.
The agency did provide the presentation on a memory stick, as well as 10 bound leave-behinds (as required by the client)...just no gift bags.
What are your thoughts? Have you heard this kind of feedback before? If you are a client, what do you think of the goody bag? Is it a pitch necessity or a lame pitch bribe? Does it show commitment to the process or does it put the focus in the wrong area?
I am interested to see everyone's feedback.
AMA -
American Marketing Association
Yahoo - Technology