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AMA - American Marketing Association Internet Marketing

Internet Marketing

Internet Marketing

The Internet Marketing SIG offers members the opportunity to exchange ideas and knowledge within the community of those interested in Internet Marketing and Commerce.The Internet /eCommerce Marketing SIG focuses on professional discussion of issues and concerns impacting online marketing and eCommerce strategies. The community is encouraged to share practical expertise and experiences, offer advise and debate topics of interest. The Internet /e-Commerce Marketing SIG seeks to:

  • Offer support in developing eMarketing/Commerce strategies and tactics
  • Provide opportunities for networking among AMA eMarketing/Commerce professionals
  • Deliver a forum that provides the most up-to-date information and resources on eMarketing/Commerce
  • Serve as resource for the media and academia by profiling the expertise of community members
Internet/e-Commerce Marketing SIG Leadership Chair
Toby BloombergPrincipalBloomberg Marketing Service1170 Glenbrook CtTucker, GA 30084Phone: 770.496.1711tobyb@mindspring.com

Published: Mon, 16 Aug 2010 16:08:05 -0400

Article: Marketing News Needs Your Help

(Mon, 16 Aug 2010 16:12:26 -0400)

Folder: Blogging Want to be featured in a major article appearing in the October issue of Marketing News magazine? Marketing News is looking for recent case studies (2009-2010) showcasing how...

[[To view the full SIG post please click on the link above.]]

Message: RE: Contests and sweepstakes using Facebook

(Tue, 13 Apr 2010 05:44:19 -0400)

Folder: Internet Marketing Topic: Contests and sweepstakes using Facebook In reply to: Contests and sweepstakes using Facebook - I'm looking for insights on promoting a sweepstakes on...

[[To view the full SIG post please click on the link above.]]

Message: RE:Contests and sweepstakes using Facebook

(Tue, 09 Mar 2010 09:14:37 -0500)

Folder: Internet Marketing Topic: Contests and sweepstakes using Facebook In reply to: Contests and sweepstakes using Facebook - I'm looking for insights on promoting a sweepstakes on...

[[To view the full SIG post please click on the link above.]]

Topic: Contests and sweepstakes using Facebook

(Mon, 08 Mar 2010 12:59:06 -0500)

Folder: Internet Marketing I'm looking for insights on promoting a sweepstakes on Facebook, ie getting it cleared through FB, etc.   Please advise if you have any experience in this...

[[To view the full SIG post please click on the link above.]]

Topic: Networking at Search Marketing Expo SMX West next week?

(Thu, 25 Feb 2010 09:05:15 -0500)

Folder: Internet Marketing Hi Folks, I'm an American web marketing consultant and trainer based in Europe.  I will be at the SMX West search marketing convention in Santa Clara Calif. next...

[[To view the full SIG post please click on the link above.]]

Message: RE: Marketers that have found jobs during this Recession

(Mon, 22 Feb 2010 08:42:21 -0500)

Folder: Internet Marketing Topic: Marketers that have found jobs during this Recession In reply to: Marketers that have found jobs during this... - I’m looking for marketers who recently...

[[To view the full SIG post please click on the link above.]]

Message: RE:B2B Call Center / Outbound Telemarketing

(Fri, 19 Feb 2010 11:26:21 -0500)

Folder: Internet Marketing Topic: Social Media v:* cz2294051 {behavior:url(#default#VML);} o:* cz2294051 {behavior:url(#default#VML);} w:* cz2294051 {behavior:url(#default#VML);} ...

[[To view the full SIG post please click on the link above.]]

Database: Related Websites - Internet Marketing Research

(Thu, 18 Feb 2010 17:18:01 -0500)

Folder: Related Websites

[[To view the full SIG post please click on the link above.]]

Message: B2B Call Center / Outbound Telemarketing

(Thu, 18 Feb 2010 17:17:29 -0500)

Folder: Internet Marketing Topic: Social Media In reply to: Social Media - Hi all, ... posted by wflanagan1 on Feb 18, 2010 4:59 PM Clean Clean DocumentEmail 0 ...

[[To view the full SIG post please click on the link above.]]

Topic: In with New Out with the Old

(Thu, 14 Jan 2010 09:46:48 -0500)

Folder: Discussion Group Guidelines Members, New Years is usually when we try to get rid of the old and start new things.  We also tend to clean and start the New Year fresh.  So, in...

[[To view the full SIG post please click on the link above.]]

Message: RE:Getting to know your SIG

(Sun, 20 Dec 2009 12:17:50 -0500)

Folder: Internet Marketing Topic: Getting to know your SIG In reply to: Getting to know your SIG - Dear Members,   ... posted by bking on Dec 18, 2009 4:32 PM v:* cz2276463...

[[To view the full SIG post please click on the link above.]]

Message: RE:Getting to know your SIG

(Fri, 18 Dec 2009 12:26:58 -0500)

Folder: Internet Marketing Topic: Getting to know your SIG In reply to: Getting to know your SIG - Dear Members,   ... posted by bking on Dec 18, 2009 12:08 PM Hello everyone, My...

[[To view the full SIG post please click on the link above.]]

Message: RE:Getting to know your SIG

(Fri, 18 Dec 2009 11:08:14 -0500)

Folder: Internet Marketing Topic: Getting to know your SIG In reply to: Getting to know your SIG - Dear Members,   ... posted by bking on Dec 18, 2009 10:10 AM Pcz2276299 { MARGIN-TOP:...

[[To view the full SIG post please click on the link above.]]

Message: RE: Getting to know your SIG

(Fri, 18 Dec 2009 09:54:22 -0500)

Folder: Internet Marketing Topic: Getting to know your SIG In reply to: Getting to know your SIG - Dear Members,   ... posted by bking on Dec 18, 2009 3:40 AM Hi Everyone, My name is...

[[To view the full SIG post please click on the link above.]]

Topic: Getting to know your SIG

(Fri, 18 Dec 2009 02:35:21 -0500)

Folder: Internet Marketing Dear Members,   Today is the day. So, if you want to participate in the networking opportunity today please respond to this post. If you  participated...

[[To view the full SIG post please click on the link above.]]

Topic: Getting to know your SIG

(Fri, 18 Dec 2009 02:33:39 -0500)

Folder: Internet Marketing Dear Members,   Today is the day. So, if you want to participate in the networking opportunity today please respond to this post. If you  participated...

[[To view the full SIG post please click on the link above.]]

Message: RE: A New Way To Get To Know You and Your Business

(Fri, 18 Dec 2009 02:08:10 -0500)

Folder: Internet Marketing Topic: A New Way To Get To Know You and Your Business In reply to: A New Way To Get To Know You and Your Business -   Dear Members,  ... posted by bking on...

[[To view the full SIG post please click on the link above.]]

Message: RE: A New Way To Get To Know You and Your Business

(Fri, 18 Dec 2009 02:08:10 -0500)

Folder: Internet Marketing Topic: A New Way To Get To Know You and Your Business In reply to: A New Way To Get To Know You and Your Business -   Dear Members,  ... posted by bking on...

[[To view the full SIG post please click on the link above.]]

Topic: Getting to know your SIG

(Mon, 14 Dec 2009 09:37:24 -0500)

Folder: Internet Marketing Dear Sig Members, The Holidays are in full swing and 2009 is winding down. I want to provide you once again with the opportunity to Get to Know our Members. This is...

[[To view the full SIG post please click on the link above.]]

Topic: What Scares You the Most?

(Thu, 29 Oct 2009 13:42:23 -0400)

Folder: Internet Marketing   Halloween is just around the corner and while the holiday is traditionally for children, it can be pretty scary for adults (and marketers) too---especially...

[[To view the full SIG post please click on the link above.]]

Topic: Social Media

(Tue, 27 Oct 2009 07:48:27 -0400)

Folder: Internet Marketing Hi all, I recently conducted a seminar at Fairleigh Dickinson University on Social Media Networking and have made the presentation and Social Media planning worksheet...

[[To view the full SIG post please click on the link above.]]

Topic: 2009 Parlin Award: Dr. Magid Abraham

(Wed, 07 Oct 2009 16:13:26 -0400)

Folder: Internet Marketing 2009 Parlin Award: Dr. Magid Abraham On October 6, the Parlin Board of Governors, as an instrument of the AMA and the AMA Foundation, honored Dr. Magid Abraham as the...

[[To view the full SIG post please click on the link above.]]

Topic: 30 Days of Chaos

(Fri, 02 Oct 2009 11:31:39 -0400)

Folder: Internet Marketing It’s Pure Chaos at the AMA!  Put dow  n your Blackberrys. Postpone those tweets and updates. Plan now to thrive in the digital revolution by...

[[To view the full SIG post please click on the link above.]]

Calendar Entry: STEER INTENT. DRIVE BEHAVIOR. IMPROVE TRAFFIC

(Tue, 22 Sep 2009 10:52:25 -0400)

Events: General GMT-6.0 Central (CST) Thu, Oct 08, 2009 8:00 AM to 10:00 AM Maximize your Web Marketing Budget and Strategy with the Power of Web Content Management (WCM) and Integrated Web...

[[To view the full SIG post please click on the link above.]]

Topic: Marketers that have found jobs during this Recession

(Fri, 11 Sep 2009 08:27:48 -0400)

Folder: Internet Marketing I’m looking for marketers who recently found new jobs for a Marketing News story I’m doing on finding a job in this recession, Would love to hear your...

[[To view the full SIG post please click on the link above.]]

Topic: How AMA members’ companies are faring: what they’ve done to stay afloat/profitable

(Thu, 03 Sep 2009 08:59:41 -0400)

Folder: Internet Marketing In October 2008, Marketing News ran a story on marketing during a recession. That story turned out to be the first of four, which covered topics such as value-based...

[[To view the full SIG post please click on the link above.]]

Message: RE: Are women the superior marketing sex? Are they quickly passing up their male colleagues in the social media world?

(Mon, 31 Aug 2009 09:35:39 -0400)

Folder: Internet Marketing Topic: Are women the superior marketing sex? Are they quickly passing up their male colleagues in the social media world? In reply to: Are women the superior marketing...

[[To view the full SIG post please click on the link above.]]

Message: RE: Are women the superior marketing sex? Are they quickly passing up their male colleagues in the social media world?

(Mon, 31 Aug 2009 09:35:39 -0400)

Folder: Internet Marketing Topic: Are women the superior marketing sex? Are they quickly passing up their male colleagues in the social media world? HI All - Fun post for a Friday .. that I...

[[To view the full SIG post please click on the link above.]]

Message: RE: Are women the superior marketing sex? Are they quickly passing up their male colleagues in the social media world?

(Fri, 28 Aug 2009 15:29:40 -0400)

Folder: Internet Marketing Topic: Are women the superior marketing sex? Are they quickly passing up their male colleagues in the social media world? In reply to: Are women the superior marketing...

[[To view the full SIG post please click on the link above.]]

Topic: Are women the superior marketing sex? Are they quickly passing up their male colleagues in the social media world?

(Fri, 28 Aug 2009 10:55:06 -0400)

Folder: Internet Marketing Are women the superior marketing sex?  Are they quickly passing up their male colleagues in the social media world?  Earlier this year, there was a bit of buzz...

[[To view the full SIG post please click on the link above.]]

Topic: Lessons from the Obama Social Media Campaign

(Thu, 27 Aug 2009 09:00:58 -0400)

Folder: Internet Marketing Hi All - The Wilberfource Foundation has written one of the best analysis of the Obama online campaign strategy I've come across. Based on a series of interviews with...

[[To view the full SIG post please click on the link above.]]

Topic: AMA Marketing News Story..."Marketing Horror Stories"

(Tue, 04 Aug 2009 09:43:09 -0400)

Folder: Internet Marketing Members, This is a fun request I think because once you look back, things are not as stressed as they seem at the time.  The Marketing News Magazine is putting...

[[To view the full SIG post please click on the link above.]]

Message: RE: Recommendation request for software to track all campaigns

(Mon, 27 Jul 2009 16:06:40 -0400)

Folder: Internet Marketing Topic: Recommendation request for software to track all campaigns In reply to: Recommendation request for software to track... - Hello folks, ... posted by...

[[To view the full SIG post please click on the link above.]]

Message: RE: International Shipping for Ecommerce Site

(Mon, 27 Jul 2009 16:06:40 -0400)

Folder: Internet Marketing Topic: International Shipping for Ecommerce Site In reply to: International Shipping for Ecommerce Site -  Hi All -   ... posted by Rebecca.Heckert on...

[[To view the full SIG post please click on the link above.]]

Message: RE: Recommendation request for software to track all campaigns

(Mon, 27 Jul 2009 08:47:53 -0400)

Folder: Internet Marketing Topic: Recommendation request for software to track all campaigns In reply to: Recommendation request for software to track... - Hello folks, ... posted by...

[[To view the full SIG post please click on the link above.]]

Message: RE: International Shipping for Ecommerce Site

(Fri, 24 Jul 2009 09:36:56 -0400)

Folder: Internet Marketing Topic: International Shipping for Ecommerce Site In reply to: International Shipping for Ecommerce Site -  Hi All -   ... posted by Rebecca.Heckert on...

[[To view the full SIG post please click on the link above.]]

Message: RE: Recommendation request for software to track all campaigns

(Fri, 24 Jul 2009 09:36:56 -0400)

Folder: Internet Marketing Topic: Recommendation request for software to track all campaigns In reply to: Recommendation request for software to track... - Hello folks, ... posted by...

[[To view the full SIG post please click on the link above.]]

Message: RE: In Search of Microsoft Contact

(Fri, 24 Jul 2009 09:36:56 -0400)

Folder: Internet Marketing Topic: In Search of Microsoft Contact In reply to: In Search of Microsoft Contact -   Hello All: ... posted by Nancy.Pekala on Jul 23, 2009 5:42 PM Hello Nancy, 1...

[[To view the full SIG post please click on the link above.]]

Topic: In Search of Microsoft Contact

(Tue, 14 Jul 2009 15:27:03 -0400)

Folder: Internet Marketing   Hello All: The AMA is in the process of evaluating its technology options regarding the development of a robust online community.  I'm in search of a...

[[To view the full SIG post please click on the link above.]]

Message: RE:Friday Question: Where Do You See Online Advertising Heading?

(Mon, 13 Jul 2009 06:38:48 -0400)

Folder: Internet Marketing Topic: Friday Question: Where Do You See Online Advertising Heading? In reply to: Friday Question: Where Do You See Online... - Happy Friday - Hope you are enjoying your...

[[To view the full SIG post please click on the link above.]]

Message: No Subject -

(Mon, 13 Jul 2009 06:38:48 -0400)

Folder: Internet Marketing Topic: Friday Question: Where Do You See Online Advertising Heading? In reply to: Friday Question: Where Do You See Online... - Happy Friday - Hope you are enjoying your...

[[To view the full SIG post please click on the link above.]]

Message: RE: Friday Question: Where Do You See Online Advertising Heading?

(Mon, 13 Jul 2009 06:38:48 -0400)

Folder: Internet Marketing Topic: Friday Question: Where Do You See Online Advertising Heading? In reply to: Friday Question: Where Do You See Online... - Happy Friday - Hope you are enjoying your...

[[To view the full SIG post please click on the link above.]]

Topic: Friday Question: Where Do You See Online Advertising Heading?

(Fri, 10 Jul 2009 14:18:35 -0400)

Folder: Internet Marketing Happy Friday - Hope you are enjoying your summer. As you wind down your week and begin to, hopefully, get into "weekend" mode, I thought I'd try a new...

[[To view the full SIG post please click on the link above.]]

Topic: International Shipping for Ecommerce Site

(Fri, 10 Jul 2009 08:45:34 -0400)

Folder: Internet Marketing  Hi All -   We used to ship internationally using FedEx International Mail Service (FIMS) for a flat rate of about $30.00 no matter what you ordered....

[[To view the full SIG post please click on the link above.]]

Message: RE: How Tweet It Is

(Wed, 10 Jun 2009 14:14:23 -0400)

Folder: Internet Marketing Topic: How Tweet It Is Members,   Thanks for the information on Twitter. I have been working through it myself and all this information helped so much. I also...

[[To view the full SIG post please click on the link above.]]

File: Twitterpated

(Wed, 10 Jun 2009 14:11:29 -0400)

Folder: Internet Marketing Strategy File name: Twitterpated.pdf Marketers enamored of online comm unication system

[[To view the full SIG post please click on the link above.]]

Article: Twitter Tutorial

(Wed, 10 Jun 2009 14:08:32 -0400)

Folder: Internet Marketing Strategy Before you begin to use Twitter for your branding or marketing campaigns, itfs important to gain an understanding of general Twitter etiquette as well as the...

[[To view the full SIG post please click on the link above.]]

Article: TwitterTM Makes Everything Work -

(Wed, 10 Jun 2009 14:05:47 -0400)

Folder: Internet Marketing Strategy What Is TwitterTM? Twitter™ is the social network that asks, “What are you doing?” and was designed “for staying in touch with and keeping up with friends no...

[[To view the full SIG post please click on the link above.]]

Article: Twitter Tactics: Leveraging the Brand Sweet Spot in Tweets

(Wed, 10 Jun 2009 14:00:13 -0400)

Folder: Email Marketing This very month, Twitter turned three. (Happy Birthday Twitter). Exactly three years ago, Twitter was launched as a research project for Odeo, a podcasting...

[[To view the full SIG post please click on the link above.]]

Topic: Networking in NJ July 13

(Wed, 10 Jun 2009 13:51:27 -0400)

Folder: Internet Marketing Hi all, the NJAMA is once again participating in a large summer networking event. The coalition, chaired by yours truly, joins the efforts of local non-profit marketing...

[[To view the full SIG post please click on the link above.]]

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